Video content marketing is big, and it’s about to get bigger. YouTube already gets more than one billion unique visitors every month – falling just behind Google – and that number will only increase. In the U.S. alone, 85% of internet audiences watch videos online. More importantly, your competitors are probably already using...
Blog How-To: Choosing Blog Topics Viewers Want to Read
Picking a blog topic – easy, right? Not necessarily. The process of writing a thorough blog that hits all the proper check marks – captures your audience, answers questions, provides value, positions you as an expert – requires many layers of work. Where to begin? Here is a cheat-sheet for...
Marketing Strategies – Essentials from the Experts
The many facets of marketing can be daunting. What does your business’s marketing strategy actually need? How much should you be spending on a marketing? How do you get potential customers to connect with your brand? The answer is there is no ‘one size fits all’ method when it comes...