Typography

Content is King and Typography is its Crown

The importance of content to your marketing is incredible. Well-written and eye-catching copy attracts and sustains your audience. “Content is king” is undoubtedly true in the world of marketing, serving as one of the most essential components to a solid marketing and SEO strategy for your company. So what will help get your content noticed?…Continue reading »

Social Media How-To The 50-30-20 Rule

Social Media How-To: The 50-30-20 Rule

Social media is all about connecting with people. In order to connect, you have to post high-quality content that speaks to both your business and the like-minded people you want to engage with. If you’re feeling a little lost as to how to accomplish this, a good guide to follow is the 50-30-20 rule:  …Continue reading »

Email Marketing

5 Quick Tips for Stellar Email Marketing

Email marketing can be a tricky business. There is a fine line between a recipient looking forward to receiving your awesome content regularly and doing the eye roll of the century at yet another useless email that they instantly trash. These lovely people have given you the wonderful marketing gift of allowing you into their…Continue reading »

5 Things to Know Before Building a Website

5 Things to Know Before Building a Website

Websites are more than just pretty faces. Developing a custom website is no small feat – it takes research, countless sugar-powered brainstorms, ample amounts of time, and great communication between you and your web developer to bring your vision to life. Here are 5 key things we at Stray Media Group advise you to know…Continue reading »

Brand fingerprint and brand identity

Brand Fingerprint – Does Yours Leave a Lasting Impression?

The millions of businesses in the world are as unique as the fingerprints of the billions of people on Earth. Why do some stand out more vividly than the rest? It all comes down to brand identity. Let’s first clear up some terms that can be confusing: brand vs. brand image vs. brand identity. They…Continue reading »