Having an online marketing strategy is imperative in today’s digital world, and in a sea of information on the internet, you want your brand to stand out. Search Engine Optimization (SEO) and Search Engine Marketing (SEM) are similar tactics that are both used to increase your online visibility, making it...
6 Things You Can Do Right Now to Improve your SEO
It’s essential. It’s complex. It can be overwhelming. A search engine optimization (SEO) strategy has a lot of moving parts, but the most important thing is to just get started. We’ve put together a list of actions you can take on your website to improve your SEO in addition to...
SEO – The Old, the New, and the Valuable
With any industry, career, practice, or process, as time goes on and improved methods of approach are developed, best practices change and advance for the better. The marketing industry is no exception, and its practices for top-rated search engine optimization (SEO) are no different. Old School Mentality At the beginning...