“Out with the old, in with the new” is the old saying, but is this really the best policy to have when it comes to your marketing plan? In this edition of Powered by Creativity we dig into the new business turf war – innovative vs. traditional marketing. When you...
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2016: The Year of the User Experience – Part 2
With 2016 well underway, in this post we continue to build on ‘The Year of the User Experience’ predictions for what lies ahead this year in the marketing world. Many of the elements featured in our Part 1 post focus specifically on graphic design and how vital it is to...
2016: The Year of the User Experience – Part 1
The beginning of each new year triggers fond memories we’ve made, reminds us of growth from lessons learned, and brings a sense of wonderment about what the future holds. As marketers, we become giddy at the thought of NEW – new design concepts, new innovative tools and resources, new advancements...