Feel like your business’s social media game needs some work? While every business is different and should have a social game plan as unique as its products and services, there are a handful of tips that every business owner can do to boost their social efforts. Strategy Having a plan...
Blog How-To: Choosing Blog Topics Viewers Want to Read
Picking a blog topic – easy, right? Not necessarily. The process of writing a thorough blog that hits all the proper check marks – captures your audience, answers questions, provides value, positions you as an expert – requires many layers of work. Where to begin? Here is a cheat-sheet for...
Content is King and Typography is its Crown
The importance of content to your marketing is incredible. Well-written and eye-catching copy attracts and sustains your audience. “Content is king” is undoubtedly true in the world of marketing, serving as one of the most essential components to a solid marketing and SEO strategy for your company. So what will...