SEO – The Old, the New, and the Valuable

With any industry, career, practice, or process, as time goes on and improved methods of approach are developed, best practices change and advance for the better. The marketing industry is no exception, and its practices for top-rated search engine optimization (SEO) are no different. Old School Mentality At the beginning...

3 Need-To-Knows About Google’s Latest Update

Technology is continuously advancing at lightning speed, and the latest Google mobile-friendly algorithm update is no exception. Tagged with a variety of dramatic names, including mobilegeddon and mobilepocolypse, this change focuses heavily on using a site’s mobile-friendliness to determine its search ranking. The update went into effect late April and...