You know your business like the back of your hand, but how about your ideal customer? Do you know your target audience, a.k.a. the demographic most likely to use your product or service?Honing your audience is essential for creating an effective marketing strategy and growing your business. We’ve outlined three...
4 Amazing Tips to Make a Killer Marketing Strategy
No matter the size of your business, there’s a lot to consider when it comes to your brand. From your logo and collateral material to your website, social media, and everything in between, the details are enough to make your head spin. That’s why it’s essential to have a solid,...
Useful Things About Digital Marketing that You Need to Know
Digital marketing, inbound and outbound marketing, SEO, websites, signs, apparel, video – oh my! When it comes to marketing, the vast number of options and “things you should be doing” can seem daunting. Each option has its place and benefits. However, it’s wise to look at your unique business and see what makes the...