You have worked hard to create engaging material on your social media platforms and results are rolling in; that’s great! Remember, though, oftentimes with the positive comes a little negative. With social media, business pages need to know how to promptly and respectfully respond to negative feedback and reviews. Social...
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SEO & SEM 101
Having an online marketing strategy is imperative in today’s digital world, and in a sea of information on the internet, you want your brand to stand out. Search Engine Optimization (SEO) and Search Engine Marketing (SEM) are similar tactics that are both used to increase your online visibility, making it...
4 Things Your Video Marketing Strategy Needs
Connecting with your audience and building relationships is arguably the most effective way to build your business. While this can be accomplished in many ways, if done correctly, video marketing will amplify your overall strategy by providing viewers with dynamic and captivating content about your brand.Did you know 65% of...