Inbound and outbound marketing are very different ways of engaging with your customers. One focuses on broadcasting a message while the other is a much more personalized experience, but both methods are necessary to succeed in today’s market. The best companies differentiate their marketing efforts, meaning that they use both...
Top 3 Ways to Properly Use Hashtags
Ahhhhh, hashtags… If you or your brand have been on social media at all in the past few years, then we can only assume you’ve been confronted with the use and misuse of hashtags. Plus, in recent years, it’s been almost impossible not to see multi-million-dollar campaigns with hashtags as...